HOW Design
Bay Area designers and art directors share their thoughts on what makes a great copywriter-designer duo and offer copywriting tips from a design perspective.
By Laura Vrcek
“If storytelling is the essential job of the copywriter, design is the starting point of the story; design can inform how a story plays out and how a brand touches people at every stage in their interaction with it.”
See more at:
http://www.howdesign.com/design-career/design-copywriting-tips/