Category Archives: Resources

WHAT’S NEW IN HIRING?

John Haymore, a VAD Graphic Design alumnus works for HireVue. He recently visited Associate Professor Kerry Gonzales’ ART 1230 Type & Layout class to discuss the newest way to apply for jobs and recruit potential employees! Watch this video. Check out HireVue! Be ahead of the game!

For more information:
https://www.hirevue.com/company/about-us

 

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JOHN HAYMORE

HAYMORE, John photo5 Ways to Improve Your Smartphone Photography
By John Haymore

John Haymore, SLCC VAD Graphic Design alumnus was recently asked to write for VueNation. “Many know I’m not a writer, by far, but when asked to write a post for VueNation on taking better smartphone photos, I gladly excepted the challenge, as long as I was able to include my own visual images.” Nice job John!

From Vue Nation:

Smartphone photography is an obsession these days amongst social media enthusiasts. If you’re snapping photos with your smartphone, eventually you’ll want to share them with others, so why not keep in mind a few basic tips and tricks to improving your smartphone photography skills?

To read the entire story:
http://www.vuenation.com/blog/improveyoursmartphonephotos

INSPIRATIONAL SELF-PROMOS!

Card Promo artHOW: 9 Designer Self-Promotion Projects to Inspire You
By Jessica Farris / January 14, 2016

“As a designer, marketing and promotional work comes with the territory. After all, much of the money to be made in the design industry comes from promotional projects for clients. But once you’ve put down your client work, it’s time to look inward and develop your self-promotional strategy. Whether you’re part of a studio or an in-house design team, or you’re working for yourself, self-promotion is a must for finding your ideal clients, building your career and making a name for yourself.”

To read entire article:

http://www.howdesign.com/design-creativity/designer-self-promotion-projects/?utm_source=newsletter&utm_campaign=hw-nbo-nl-160125&utm_content=815160_HDN160125&utm_medium=email

Photo: 2015 YEAR OF THE RAM / MM Brand Agency

PORTFOLIOS THAT PACK A PUNCH

Screen Shot 2016-01-18 at 6.34.33 AMFROM CREATIVE BLOQ:
Design a Portfolio that Packs a Punch

by Marc Anderson

”I look at many many creative portfolios every day in my job at Fantasy, spanning a wide range of disciplines and talents. Because there’s so many, I’ve had to develop a strategy to enable me to quickly tell whether a designer has both the visual talent and UX thinking to thrive with us. In short, a way of separating good work from work that simply looks good.”

To read article in its entirety:
http://www.creativebloq.com/career/design-portfolio-packs-punch-11618692

Photo: 05. Demonstrate critical thinking

HOW TO DRIVE A PRINT DESIGNER CRAZY!!!

giphy

FROM CREATIVE MARKET
10 Frustrations Only Print Designers Will Understand

“Great print and web design has a lot in common. They both require solid skills in typography, color and layout, to name just a few. But there’s a few ways in which the two fields are completely unique. If you’re a designer who works primarily with the printed page, we want you to know we feel your pain. Here’s a list of annoyances that only print designers will truly get. Let us know in the comments any that we’ve missed.

1. That typo.
If a website or blog goes live with a typo, it’s N.B.D. The developer can just login and make a change within a few nanoseconds. There’s even a chance nobody will notice. But if ten thousand brochures or a hundred foot billboard goes live with a typo, someone always seems to notice.”

To read article in its entirety:

https://creativemarket.com/blog/2015/12/02/10-frustrations-only-print-designers-will-understand

Image Via Giphy

10 HILARIOUS AND TOUCHING ADS

Screen Shot 2015-12-07 at 7.55.51 AMFrom ADWEEK:
10 Hilarious and Touching Ads That Show Why BBDO Was Our U.S. Agency of the Year 2015’s big laughs and bold ideas By Patrick Coffee.
“From classic hilarity to emotional lifetimes lived in three minutes or less, BBDO’s wide spectrum of top-quality work in 2015 is largely what earned the storied shop its status as Adweek’s U.S. Agency of the Year.
From the Super Bowl all the way into holiday season, the agency’s U.S. offices consistently created some of the industry’s most compelling and well-crafted work.”

To read this article in its entirety:
http://www.adweek.com/news-gallery/advertising-branding/10-hilarious-and-touching-ads-show-why-bbdo-was-our-us-agency-year-168468

HAND DRAWN LETTERS

Screen Shot 2015-12-07 at 10.27.43 AMFrom HOW:
Letter-Perfect: The Gift of Hand-Drawn Letters
By Sarah Whitman

”Since she was a child, Toronto-based Lesli Ink owner Lesli Ferguson has saved every heartfelt card she’s ever received, amassing boxes upon boxes. So for the holidays last year, Ferguson wanted to send her clients a card that they, too, would cherish. ‘The holidays are notorious for generic cards, and I wanted to change that,’ Ferguson says. ‘Many of our clients are small business owners just like myself. Over time we have created these amazing connections because we face a lot of the same challenges. I really wanted to show them how much I cared about them.’”

To read this article in its entirety:
http://www.howdesign.com/articles/the-gift-of-hand-drawn-letters/

15 ARTISTS IN WONDERLAND

Alice ArtFROM PRINT MAGAZINE
Curious Pictures & Curiouser Conversations:
15 Artists In Wonderland
By Michael Dooley

Center Stage Gallery is now featuring more than 100 works by around three dozen of the field’s most creative pros: animation concept and character designers, visual developers, illustrators, and comics artists for movies, television, toys, and video games. Naturally, most are local, but the talent is as far-flung as Paris and Taiwan. And their work ranges from paintings and prints to handmade story-themed jewelry and micro-sculptures housed in tiny bottles.

To read the complete story:
http://www.printmag.com/illustration/artists-alice-in-wonderland/

Illustration by Lorelay Bové “Kiss on the Nose”

6 SKILLS YOU NEED!

6 Skills ArtFrom HOW Magazine
6 Non-Design Skills Designers Need
By David Sheman

“While it is important to fuel your creativity and build your core design skills, to expand your proficiency in tools like Adobe Photoshop or Corel Draw, there is more to being a graphic designer. Your overall success is dictated by more than just what is in your portfolio.”

See more at:
http://www.howdesign.com/design-career/6-non-design-skills-need-designer/#sthash.jGbmKGZX.dpuf

What Designers Want Copywriters to Know

Copywriting art
HOW Design

Bay Area designers and art directors share their thoughts on what makes a great copywriter-designer duo and offer copywriting tips from a design perspective.

By Laura Vrcek

“If storytelling is the essential job of the copywriter, design is the starting point of the story; design can inform how a story plays out and how a brand touches people at every stage in their interaction with it.”

See more at:
http://www.howdesign.com/design-career/design-copywriting-tips/