Tag Archives: Design News

DESIGN NEWS: The Four Letter Word Ruining the Industry

 

Bait storyFrom BRAND Packaging, Pamela Long:

“The other day I walked into the pharmacy, picked up a deodorant and walked out of the store. I plan to try it, and if I like it, I will go back and pay for it. Most of you are probably thinking that sounds crazy. But that is, in fact, exactly what SPEC (or speculative work) is, and it’s time for agencies to stop doing it and for clients to stop asking for it.

SPEC work is essentially free work created for a prospective client, with the assumption that if said client likes the work, it will hire the agency. Up until a few years ago, SPEC work was a relatively rare request in the branding world, but not anymore. It’s now a regular ask from small companies and fortune 500 clients alike. What’s worse is many agencies continue to do SPEC, which perpetuates the practice and affects the entire industry.”

To read this article in its entirety:
http://www.brandpackaging.com/articles/85152-the-four-letter-word-ruining-the-industry

DESIGN NEWS / GATHERINGS: UMFA Exhibit

UMFA Brit ShowFrom UMFA:

The British Passion for Landscape:

Masterpieces from National Museum Wales

AUGUST 29 – DECEMBER 13, 2015

Drawn from the remarkable collections of Amgueddfa Cymru – National Museum Wales, “The British Passion for Landscape” offers visitors a rare opportunity to follow, in a single span, the rise of landscape painting in Britain through works from such masters as Claude Monet, J.M.W. Turner, John Constable, Thomas Gainsborough, and Richard Wilson.

The exhibition unfolds a story that runs from the Industrial Revolution, through the eras of romanticism, impressionism, and modernism, to the postmodern and post-industrial imagery of today. The work references both the poetry of landscape and the environmental threats posed by industrialism – key themes that persist in British art today and that will resonate with Utah audiences.

For more information on this exhibit and the Utah Museum of Fine Art:

http://umfa.utah.edu/BritishLandscapes

DESIGN NEWS/GATHERINGS: AAF of Utah Presents Trevor Graves

 

 

Trevor Graves photoWednesday, September 16, 2015 @ Church & State – 370 South 300 East / SLC

11:30 – Check-in starts / Noon SHARP! to 1:30 PM – Lunch & Presentation

Parking is available on street at meters, or across the street in the The City Library public parking. Both are pay options and AAF encourages you to carpool and allow time for parking.

Students is $15 / AAF Members $25

RSVP at www.aafutah.com

From AAF:
“Trevor Graves has the privilege of being one of the pioneers of snowboarding photography. Chasing the snow around the globe in the era of snowboarding’s most phenomenal growth in the ‘90s. In 2000 he won the coveted Crystal Awards, an action sports photo shoot-off held in St. Moritz, Switzerland.

As a founder of Nemo his contribution to the team today is to find partnerships with potential clients, creatives and causes. Nemo is an Active Lifestlye brand design agency based in Portland, Oregon. Nemo solves business problems by connecting a brand’s vision and audience values via Nemo’s trademarked “Corizontal” process.

Then Nemo creates amazing consumer experiences, turning those insights into creative firepower. Trevor has steered the company through 16 phenomenal years of commercial and artistic output.

His ongoing projects include expanding the Nemo business, sits on the board of directors for the non-profit Entrepreneur’s Organization, personal video/photography, and husband/Dad duties with his wife Amy and their three children.”

Sign-up link for students: http://www.eventbrite.com/e/trevor-graves-tickets-18344652349?aff=utm_source%3Deb_email%26utm_medium%3Demail%26utm_campaign%3Dnew_event_email?utm_term=eventurl_text

trevorg@nemodesign.com

www.nemodesign.com

www.trevorgraves.com